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MyFloraDNA, Inc., Cloud (MyFloraCloud)

Computing privacy statement

PRIVACY STATEMENT

MyFloraDNA, Inc., is committed to protecting the privacy of your information. This Privacy Statement outlines MyFloraDNA, Inc.’s information data security practices. MyFloraDNA, Inc., supports the effort to build users’ trust and confidence in the Internet by promoting the use of fair information practices. MyFloraDNA, Inc., also abides by the EU Safe Harbor Framework as outlined by the U.S. Department of Commerce and the European Union. For more information on the EU Safe Harbor Framework, please check clause 12 of this statement and also you can visit http://www.export.gov/safeharbor/.

1. Web Sites Covered
This Privacy Statement covers the information practices of Web sites that link to this Privacy Statement. When sites are posted by MyFloraDNA, Inc., the site will link to this Privacy Statement, and this Privacy Statement applies. When sites are posted by third parties, the privacy statement of the third party applies, and this Privacy Statement does not apply.

MyFloraDNA, Inc.’s Web sites may contain links to other Web sites. MyFloraDNA, Inc., is not responsible for the information practices or the content of such other Web sites. MyFloraDNA, Inc., encourages you to review the privacy statements of other Web sites to understand their information practices.

2. Personal Information Collected
MyFloraDNA, Inc., offers a variety of services that are collectively referred to as the “Service.” MyFloraDNA, Inc., collects information from individuals who visit the Company’s Web sites (“Visitors”) and individuals who register to use the Service (“Customers”).

When expressing an interest in obtaining additional information about the Service or registering to use the Service, MyFloraDNA, Inc., requires you to provide the Company with contact information, such as name, company name, address, phone number, and e-mail address (“Required Contact Information”). When purchasing the Service, MyFloraDNA, Inc., requires you to provide the Company with financial qualification and billing information, such as billing name and address, credit card number, and the number of employees within the organization that will be using the Service (“Billing Information”). MyFloraDNA, Inc., may also ask you to provide additional information, such as company annual revenues, number of employees, or industry (“Optional Information”). MyFloraDNA, Inc., also is going to post results of the services requested on your portal and add the results (unanimously) to its general database so that clients including you can check the results for comparison and validation. Required Contact Information, Billing Information, Optional Information, and the service results are referred to collectively as “Data About MyFloraDNA, Inc., Customers.” As you navigate the Company’s Web sites, MyFloraDNA, Inc., may also collect information through the use of commonly used information-gathering tools, such as cookies and web beacons (“Web Site Navigational Information”). Web Site Navigational Information includes standard information from your web browser (such as browser type and browser language), your Internet Protocol (“IP”) address, and the actions you take on the Company’s Web sites (such as the web pages viewed and the links clicked).

3. Use of Information Collected
The Company uses Data About MyFloraDNA, Inc., Customers to perform the services requested. For example, if you fill out a “Contact Me” Web form, the Company will use the information provided to contact you about your interest in the Service.

The Company may also use Data About MyFloraDNA, Inc., Customers for marketing purposes. For example, the Company may use information you provide to contact you to further discuss your interest in MyFloraDNA, Inc., the Service, and to send you information regarding the Company and its partners, such as information about promotions or events.

MyFloraDNA, Inc., uses credit card information solely to check the financial qualifications of prospective Customers and to collect payment for the Service.
MyFloraDNA, Inc., uses Web Site Navigational Information to operate and improve the Company’s Web sites. The Company may also use Web Site Navigational Information in combination with Data About MyFloraDNA, Inc., Customers to provide personalized information about the Company.

4. Web Site Navigational Information
MyFloraDNA, Inc., uses commonly used information-gathering tools, such as cookies and web beacons, to collect information as you navigate the Company’s Web sites (“Web site Navigational Information”). This section describes the types of Web Site Navigational Information the Company may collect and how the Company may use this information.

Cookies. MyFloraDNA, Inc., uses cookies to make interactions with the Company’s Web sites easy and meaningful. When you visit one of the Company’s Web sites, MyFloraDNA, Inc.’s servers send a cookie to your computer. Standing alone, cookies do not personally identify you. They merely recognize your web browser. Unless you choose to identify yourself to MyFloraDNA, Inc., either by responding to a promotional offer, opening an account, or filling out a web form (such as a “Contact Me” or a “30-Day Free Trial” web form), you remain anonymous to the Company.

There are two types of cookies: session-based and persistent-based. Session cookies exist only during one session. They disappear from your computer when you close your browser software or turn off your computer. Persistent cookies remain on your computer after you close your browser or turn off your computer.

If you have chosen to identify yourself to MyFloraDNA, Inc., the Company uses session cookies containing encrypted information to allow the Company to uniquely identify you. Each time you log into the Service, a session cookie containing an encrypted, unique identifier that is tied to your account is placed in your browser. These session cookies allow the Company to uniquely identify you when you are logged into the Service and to process your online transactions and requests. Session cookies are required to use the Service.

MyFloraDNA, Inc., uses persistent cookies that only the Company can read and use to identify browsers that have previously visited the Company’s Web sites. When you purchase the Service or provide the Company with personal information, a unique identifier is assigned to you. This unique identifier is associated with a persistent cookie that the Company places on your web browser. The Company is especially careful about the security and confidentiality of the information stored in persistent cookies. For example, the Company does not store account numbers or passwords in persistent cookies. If you disable your web browser’s ability to accept cookies, you will be able to navigate the Company’s Web sites, but you will not be able to successfully use the Service. MyFloraDNA, Inc., may use information from session and persistent cookies in combination with Data About MyFloraDNA, Inc., Customers to provide you with information about the Company and the Service. Web Beacons. MyFloraDNA, Inc., uses web beacons alone or in conjunction with cookies to compile information about Customers and Visitors’ usage of the Company’s Web sites and interaction with e-mails from the Company. Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular Web site tied to the web beacon, and a description of a Web site tied to the web beacon. For example, MyFloraDNA, Inc., may place web beacons in marketing e-mails that notify the Company when you click on a link in the e-mail that directs you to one of the Company’s Web sites. MyFloraDNA, Inc., uses web beacons to operate and improve the Company’s Web sites and e-mail communications. MyFloraDNA, Inc., may use information from web beacons in combination with Data About MyFloraDNA, Inc., Customers to provide you with information about the Company and the Service.

IP Addresses. When you visit MyFloraDNA, Inc.’s Web sites, the Company collects your Internet Protocol (“IP”) addresses to track and aggregate nonpersonally identifiable information. For example, MyFloraDNA, Inc., uses IP addresses to monitor the regions from which Customers and Visitors navigate the Company’s Web sites. MyFloraDNA, Inc., also collects IP addresses from Customers whey they log into the Service as part of the Company’s “Identity Confirmation” and “IP Range Restrictions” security features.

Third-Party Cookies. From time-to-time, MyFloraDNA, Inc., engages third parties to track and analyze nonpersonally identifiable usage and volume statistical information from individuals who visit the Company’s Web sites. MyFloraDNA, Inc., may also use other third-party cookies to track the performance of Company advertisements. The information provided to third parties does not include personal information, but this information may be reassociated with personal information after the Company receives it. This Privacy Statement does not cover the use of third-party cookies.

5. Public Forums, Refer a Friend, and Customer Testimonials
MyFloraDNA, Inc., may provide bulletin boards, blogs, or chat rooms on the Company’s Web sites. Any personally identifiable information you choose to submit in such a forum may be read, collected, or used by others who visit these forums, and may be used to send you unsolicited messages. MyFloraDNA, Inc., is not responsible for the personally identifiable information you choose to submit in these forums.

Customers and Visitors may elect to use the Company’s referral service to inform friends about the Company’s Web sites. When using the referral service, the Company requests the friend’s name and e-mail address. MyFloraDNA, Inc., will automatically send the friend a one-time e-mail inviting him or her to visit the Company’s Web sites. MyFloraDNA, Inc., does not store this information. MyFloraDNA, Inc., posts a list of Customers and testimonials on the Company’s Web sites that contain information such as Customer names and titles. MyFloraDNA, Inc., obtains the consent of each Customer prior to posting any information on such a list or posting testimonials.

6. Sharing of Information Collected
MyFloraDNA, Inc., may share Data About MyFloraDNA, Inc., Customers with the Company’s agents so that these agents can contact Customers and Visitors who have provided contact information on our behalf. MyFloraDNA, Inc., may also share Data About MyFloraDNA, Inc., Customers with the Company’s agents to ensure the quality of information provided. MyFloraDNA, Inc., does not share, sell, rent, or trade personally identifiable information with third parties for their promotional purposes. MyFloraDNA, Inc., uses a third-party intermediary to manage credit card processing. This intermediary is not permitted to store, retain, or use Billing Information except for the sole purpose of credit card processing on the Company’s behalf.

MyFloraDNA, Inc., reserves the right to disclose personally identifiable information of the Company’s Customers or Visitors if required by law or if the Company reasonably believes that disclosure is necessary to protect the Company’s rights and/or to comply with a judicial proceeding, court order, or legal process.

7. Communications Preferences
MyFloraDNA, Inc., offers Customers and Visitors who provide contact information a means to choose how the Company uses the information provided. You may manage your receipt of marketing and nontransactional communications by clicking on the “unsubscribe” link located on the bottom of the Company’s marketing e-mails. Additionally, you may send a request specifying your communications preferences to privacy@myfloradna.co. Customers cannot opt out of receiving transactional e-mails related to their account with MyFloraDNA, Inc., or the Service.

8. Correcting and Updating Your Information
Customers may update or change their registration information by editing their user or organization record. To update a user profile, please log in to http://www.myfloradna.com with your MyFloraDNA, Inc., user name and password and click “Setup.” To update an organization’s information, please log in to http://www.myfloradna.com with your MyFloraDNA, Inc., user name and password and select “Organization Setup.” To update Billing Information or have your registration information deleted, please e-mail privacy@myfloradna.co or call +1 (530) 220-8754. To discontinue your account and to have information you maintained in the Service returned to you, please e-mail privacy@myfloradna.co or call +1 (530) 220-8754. Requests to access, change, or delete your information will be handled within 30 days.

9. Customer Data
MyFloraDNA, Inc., Customers use the Service to host data and information (“Customer Data”). MyFloraDNA, Inc., will not review, share, distribute, or reference any such Customer Data except as provided in the MyFloraDNA, Inc., Master Subscription Agreement, or as may be required by law. Individual records of Customer Data may be viewed or accessed only for the purpose of resolving a problem, support issues, or suspected violation of the MyFloraDNA, Inc., Master Subscription Agreement, or as may be required by law. Customers are responsible for maintaining the security and confidentiality of their MyFloraDNA, Inc., user names and passwords.

10. Security
MyFloraDNA, Inc., uses robust security measures to protect Customer Data from unauthorized access, maintain data accuracy, and help ensure the appropriate use of Customer Data. These technologies help ensure that Customer Data is safe, secure, and only available to the Customer to whom the information belongs and those to whom the Customer has granted access. MyFloraDNA, Inc., also implements an advanced security method based on dynamic data and encoded session identifications, and the Company hosts its Web sites in a secure server environment that uses firewalls and other advanced technology to prevent interference or access from outside intruders. MyFloraDNA, Inc., also offers enhanced security features within the Service that permit Customers to configure security settings to the level they deem necessary.

Because the Company uses the Service to maintain Data About MyFloraDNA, Inc., Customers, this information is secured in the same manner as described above for Customer Data.

11. Changes to this Privacy Statement
MyFloraDNA, Inc., reserves the right to change this Privacy Statement. MyFloraDNA, Inc., will provide notification of the material changes to this Privacy Statement through the Company’s Web sites at least thirty (30) business days prior to the change taking effect.

12. EU Cloud computing safe harbor policy
US—EU Safe Harbor Policy: MyFloraDNA, Inc., adheres to the Safe Harbor Principles administered by the United States Department of Commerce in consultation with the European Commission with respect to personal information within the scope of this Policy.

Scope: MyFloraDNA, Inc., generally does not collect personal information directly from individuals in the European Union (“EU”). Instead, MyFloraDNA, Inc., merely acts as a data processor for its customers. This Policy applies to personal information knowingly received and processed by MyFloraDNA, Inc., in the United States from the EU, specifically, personal information collected from MyFloraDNA, Inc.,’s business customers concerning their employees or customers in the context of the services MyFloraDNA, Inc., performs and about MyFloraDNA, Inc., employees.

Definitions: “Personal information” means information that identifies or reasonably may identify a natural person. Personal information does not include acceptable information or aggregate information to the extent an individual’s identity cannot reasonably be determined from such information. In addition, Personal information does not include information as to which an individual has given explicit consent for use, consistent with the Safe Harbor Principles.

“Agent” means any third party that processes, collects, or uses personal information pursuant to the instructions of, and solely for the benefit of, MyFloraDNA, Inc., or to which MyFloraDNA, Inc., discloses personal information for use on its behalf.

“Sensitive personal information” means personal information that reveals a natural person’s race, ethnic origin, political opinions, religious or philosophical beliefs, criminal record, or trade union membership, or that concerns a natural person’s sex life or health.

Privacy Principles: The privacy principles in this Policy are based on and shall be interpreted in a manner consistent with the Safe Harbor Principles.

Notice: MyFloraDNA, Inc., provides managed hosting and networking services to its customers, which may require MyFloraDNA, Inc., to process its customers’ data for the purpose of enabling or monitoring the functionality of the customer applications. The customer data processed by MyFloraDNA, Inc., may include personal information. This information is controlled by MyFloraDNA, Inc.’s customers and may be processed by MyFloraDNA, Inc., in order to provide the relevant services. MyFloraDNA, Inc., is not responsible for the content of the information it processes, which may include personal information, nor is it responsible for the way its customers treat the personal information they collect or control.

Choice: Regarding collection of information directly from individuals within the EU, MyFloraDNA, Inc. will do so pursuant to its corporate Privacy Policy and, to the extent it is applicable and required by the Safe Harbor Principles, offer such individuals the choice to opt out of having their personal information disclosed to a third party that is not an agent or used for a purpose other than for which it was collected originally.

Onward Transfer: MyFloraDNA, Inc., will obtain reasonable assurances from any agents to whom it provides direct access to personal information that they will safeguard personal information knowingly collected by MyFloraDNA, Inc., concerning individuals residing in the EU consistent with this Policy and the Safe Harbor Principles.

Access: Upon an individual’s request, if feasible or applicable, MyFloraDNA, Inc., will offer individuals from whom it directly collects information reasonable access to their personal information and will afford such individuals a reasonable opportunity to correct, amend, or delete inaccurate information. For commercial and security reasons, MyFloraDNA, Inc., may have to coordinate such access through its customer who controls the information. MyFloraDNA, Inc., may limit or deny access to personal information where providing such access would be unreasonably burdensome or expensive under the circumstances or as otherwise permitted by the Safe Harbor Principles.

Security: MyFloraDNA, Inc., will take reasonable measures including technical, physical, and administrative measures and training, as appropriate, to protect personal information it collects and processes from loss, misuse, and unauthorized disclosure, access, alteration, and destruction. Such measures apply generally across MyFloraDNA, Inc., systems, services, and facilities rather than to particular customer environments, which vary greatly and are often highly customized. MyFloraDNA, Inc., safeguards information according to established security standards and periodically assesses new technology for methods of protecting information. However, MyFloraDNA, Inc., cannot guarantee the security of personal information.

Data Integrity: MyFloraDNA, Inc., generally does not determine the type of personal information collected by its business customers or the purpose for which it is collected. It merely acts upon the instructions of such customers as a data processor. If MyFloraDNA, Inc., does collect information directly from individuals within the EU, it will, to the extent it is applicable and required by the Safe Harbor Principles, take reasonable measures to verify that personal information it collects and processes is relevant for its intended use, reliable for its intended use, accurate, complete, and current.

Enforcement and Dispute Resolution: MyFloraDNA, Inc., will conduct periodic assessments to confirm the accuracy of, and verify its adherence to, this Policy. MyFloraDNA, Inc., will investigate suspected infractions and will take all appropriate action. Any questions, concerns, or complaints concerning the collection and use of personal information by MyFloraDNA, Inc., should be directed to either of contacts stated in clause 13.

MyFloraDNA, Inc., will conduct a reasonable investigation into and will attempt to resolve any complaints in accordance with the principles contained in this Policy. Complaints that cannot be resolved between MyFloraDNA, Inc., and the complainant shall be resolved via binding arbitration with the American Arbitration Association in accordance with its Commercial Arbitration Rules and Mediation Procedures. Complainants seeking arbitration must send written notice to the MyFloraDNA, Inc., General Counsel at MyFloraDNA, Inc.. A single arbitrator will be selected by MyFloraDNA, Inc., and the arbitration will be held in Sacramento, California. Each party will pay its own costs associated with the arbitration and agrees to split the arbitration fees. Solely with respect to complaints by MyFloraDNA, Inc., employees that cannot be resolved internally, MyFloraDNA, Inc., agrees to work with the relevant Data Protection Authority to resolve such matter.

Limitations: MyFloraDNA, Inc.’s adherence to the Safe Harbor Principles may be limited by its role as a data processor as well as any applicable legal, regulatory, ethical, or public interest consideration, and as expressly permitted or required by any applicable law, rule, or regulation. In addition, MyFloraDNA, Inc., reserves the right to disclose personal information reasonably related to the sale or disposition of all or part of its business.

Internet Privacy: MyFloraDNA, Inc., maintains a distinct Internet Privacy Policy governing the privacy of information collected by MyFloraDNA, Inc., online through its Web site, which can he viewed at: MyFloradna.com.

Modification of this Safe Harbor Privacy Policy: MyFloraDNA, Inc., may amend this Policy from time to time with or without notice in accordance with the Safe Harbor Principles. Any modified policy will be posted on the company’s Web site for public viewing.

13. Contact Information
Questions, concerns, or complaints concerning the collection and processing of personal information by MyFloraDNA, Inc., pursuant to this Safe Harbor Privacy Policy should be directed to the following address:

privacy@myfloradna.co
+1 (530) 220-8754
1100 Main Street Suite 300
Woodland CA 95695